Football Club Digital Screen Revenue Calculator
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MATCHDAY REVENUE CALCULATOR

Maximize your stadium's digital screen advertising potential

Per Match Revenue

€3,600

Total Ad Slots

450

Ads Per Advertiser

15

Yearly Revenue

€100,800

League Games

18

Extra Games

10

Match Periods

Period
Duration (mins)
Ad Duration (secs)
Total Ads
Pre Match
OOH Advertising Best Practices:
  • 10-12 seconds: Optimal for viewer engagement
  • Under 15 seconds: Maintains attention without fatigue
  • Over 15 seconds: Diminishing returns on viewer recall

Best practice: 10-15 secs

300
Half Time
15 (Fixed)
OOH Advertising Best Practices:
  • 10-12 seconds: Optimal for viewer engagement
  • Under 15 seconds: Maintains attention without fatigue
  • Over 15 seconds: Diminishing returns on viewer recall

Best practice: 10-15 secs

75
Full Time
15 (Fixed)
OOH Advertising Best Practices:
  • 10-12 seconds: Optimal for viewer engagement
  • Under 15 seconds: Maintains attention without fatigue
  • Over 15 seconds: Diminishing returns on viewer recall

Best practice: 10-15 secs

75

Revenue Settings

Season Schedule

Advertising Best Practices

Research shows that out-of-home (OOH) advertising is most effective with 10-12 second durations per ad. This provides optimal viewer engagement without causing attention fatigue.